Dubai, 25 March 2017: One of the key factors that drive customer happiness is a consistent and high-quality personalised service. And revolutionising its service to enhance customer experience is the leading global remittance, foreign exchange and payment solutions brand UAE Exchange who launched an elite lounge for its club exclusive members on International Happiness Day.

Abdel Kareem Alkayed, Country Head, UAE Exchange-UAE (second from right) with HNI clients during the launch of the Club Exclusive Lounge at Karama Centre branch in Dubai.

Abdel Kareem Alkayed, Country Head, UAE Exchange-UAE (standing left) inaugurating the Club Exclusive Lounge with select HNI clients at Karama Centre branch in Dubai.

The club exclusive lounge, a first by an exchange house in the UAE, was inaugurated by Abdel Kareem Alkayed, Country Head for UAE Exchange-UAE, at the brand’s Karama Centre branch in Dubai.

“The journey to customer happiness is providing the customer with better service and personalised attention. And the launch of our club exclusive lounge marks an innovative addition to our dedicated customer service. The platform will enable us to closely engage with our premium customers and address their financial requirements in real time. It will also set a new benchmark in customer service in the remittance and forex business in the country,” said Abdel Kareem Alkayed, Country Head, UAE Exchange-UAE during the inaugural ceremony.

A club exclusive customer for the last 12 years, for Dilip Dolwani, Managing Director, Plus Painting works LLC, “What draws me to UAE Exchange is the warm smile, personalised attention and customised solutions to all my financial needs. I have seen the brand grow over the years but their commitment to customer service and exchange rate remains unmatchable.”

Created to provide an exceptional and unparalleled experience, the lounge offers free wifi and will have a dedicated and experienced Relationship Manager who will guide the elite customers on their financial transactions. As a club exclusive member, customers can enjoy special privileges like competitive exchange rates, updates and alerts via SMS, complimentary personal accident insurance cover and various discounts on fine dining, entertainment, shopping and leisure activities.

Additionally as part of the larger celebrations on the occasion of International Happiness Day, UAE Exchange inaugurated its new global headquarters at Al Reem Island in Abu Dhabi. The brand also conducted various programmes that brought many smiles and cheer to customers, employees and different communities.